Monthly Archives: October 2003

Online ROI – Breakfast Panel

This morning I mediated a breakfast panel put together by Media Metrix. A good group of panelists for the most part, with some worthwhile comments on digital return on investment strategies. Vicky Argyrakis had some particularly interesting points. The panelists were…
– Vicky Argyrakis, Zuji
– Philip Whinnen, Red Sheriff
– Glenn Andrews, Looksmart
– Adrian Saunders, Zoom Direct
– John Bolakis, SEO
Edited footage of the breakfast is available online.