Identity Market

What do you get if you throw a little sociological thought on the fragmentation of identity in late/post-modernity (Agger, Gergen, Giddens, Lyotard) together with some social movement attitude (Melucci), some digital thinking (Castells, Ayers) and wrap it all up in some Deleuzian terminology?

A bit of a mess really, but some interesting thoughts on how we create identity through alignment with digital collectives in the digital Identity Market.

2 thoughts on “Identity Market

  1. JP

    Forget Choose Your Own Adventure, which I cherished as a child. For the kids these days it’s all played out in real life (albeit on the web) where everyone is invited to Choose Your Own Identity… Ooo, there’s a book deal in that.


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